How To Set Your Voice Over Production Rates


Setting charges for voice over work has at all times been a headache. How a lot must you cost your shoppers for utilizing your voice? How a lot must you cost your shoppers on your studio facility? How a lot must you cost your shoppers on your time spent changing the audio within the applicable format? How a lot must you cost your shoppers as an general undertaking charge?

Nonetheless most abilities and corporations on the market calculate their voice over charges manually and I hope these articles will assist understanding the fundamental points that participate within the formation of voice over charges.

So what are the completely different points of the method you need to bear in mind when forming your voice over charges? Right here they’re:

1. Media Publicity- how the content material you voice can be used and uncovered?

Typically, there are 2 kinds of media content material with reference of publicity: broadcast and non-broadcast. These classes are just about self-explanatory however nonetheless let me provide you with some examples:

Broadcast media is a kind of media that’s meant for a public broadcast and reaches a big viewers by way of numerous media channels. Broadcast media is: TV applications, TV collection, animation, TV and radio commercials, movies, video video games and so forth. What you want to find out about setting your voice over expertise charge and manufacturing charge while you voice a broadcast content material is that your voice and your audio product are a topic to buyout compensation for a sure territory and a sure time frame.

Often, the buyout compensation for TV content material is extra 30% to your voice over manufacturing charge (expertise charge, studio recording, enhancing).

The buyout compensation for commercials might be:

– A flat charge per spot for limitless use (all media channels, territory and a time frame)

– A flat charge per spot for restricted use (media channels, territory and/or time frame)

– A % from the business spot voice over manufacturing charge for restricted media channels, territories and a restricted time frame.

What’s essential to know is that in case you are the voice expertise and the Video games voice orver producer on the similar time, you need to cost for buyout compensation each as a expertise and as a producer. Artists and producers’ rights are acknowledged in your native copyright laws and you want to be aware of it while you promote your companies each as a expertise and a producer.

In case you are not a union member, you may take into account turning into one. Unions normally set minimal charges for broadcast buyouts and copyrights which is able to provide help to with organising your buyout charges. They will additionally accumulate the buyouts for you and supply safety and authorized assist in case your expertise or producer’s rights have been violated.

Charging shoppers for a broadcast content material utilization is your authorized artist and producer’s proper which severe shoppers are aware of and deal with with respect. It additionally legitimates you as a voice over skilled and makes you stand out of the group.

Nick Ivanov is President/Proprietor at Graffitti Studio.


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